2019年第七屆SDC上汽設計國際挑戰賽

2019年第七屆SDC上汽設計國際挑戰賽

報名時間:即日起 ~ 2019-05-31

挑戰賽背景 Background·

上汽集團是長期處於國內領先地位的中國第一大汽車集團,在世界500強企業排名高居第36位。多年來上汽集團始終專注核心競爭能力建設,致力於打造培養懷揣中國汽車夢的未來汽車設計人才。在汽車設計創新領域,上汽乘用車公司不斷有顛覆行業格局的全新產品發佈,互聯網智能汽車榮威Marvel X、榮威RX5、榮威i6、榮威i5、榮威RX3、榮威RX8、名爵HS、名爵ZS、名爵6等熱銷產品,2018年銷量突破70萬台,並斬獲了眾多世界頂級設計大獎如德國iF設計大獎、日本G-mark設計大獎等,在設計領域捷報頻傳,高品質設計的中國汽車形象深入人心。為面向未來的長期發展,上汽集團乘用車公司建立起面向全球的設計賽事平台,旨在為未來中國培育具有國際化視野的汽車設計師,助力年輕學生實現設計夢想!

SAIC group is the largest auto group in China whose rank has raised to 36th in the world’s top 500 companies according the Fortunes this year. We are focusing on building the core competition and training the future designers who carry a car design dream. In car design innovation field, SAIC Motor has released several internet cars models, such as Roewe Marvel X, RX5, Roewe i6, i5, RX3, RX8 and MG HS, ZS, MG6 etc. SAIC Motor Passenger Vehicle (SMPV) has sale over 700,000 cars in 2018. These designs have received many awards like the iF design award of Germany, G-Mark award of Japan etc. SAIC has built the design competition platform facing towards the world and made contribution to cultivate the Chinese designers with international vision and help to achieve their design dreams.

自2013年以來,上汽集團乘用車公司已成功舉辦了六屆面向全球設計學子的汽車設計大賽,並於2015年全面升級為“SDC上汽設計國際挑戰賽”,在業內取得了廣泛支持、成為中國標竿乃至全球領先的企業級設計賽事。2019年,上汽集團將繼續舉辦第七屆上汽設計國際挑戰賽,賽事將繼續在全球設置中國賽區與歐洲賽區兩大分賽區,上汽設計國際挑戰賽鼓勵有創造力、志願投身汽車設計界的全球設計院校年輕學子踴躍參賽,共同創造屬於自己的汽車夢!

The SDC (SAIC DESIGN CHALLENGE) has been hosted for over 6 years since 2013. In 2019, SAIC shall hold the 7th SDC,which will include China region and Europe region this year. SDC encourages young design students globally and enthusiastically participating the event, together to create your own car design dream!

2020轉眼已即將到來,而在5G等尖端技術更為普及的智能網聯化的汽車未來,設計應當如何打破邊境,改變人們十年後的出行生活?2019年第七屆上設計國際挑戰賽主題定義為“智·境2030”。賽事針對上汽集團旗下ROEWE榮威與MG名爵雙品牌發佈設計挑戰任務書,參賽者可自由選擇一項任務書進行設計創作,致敬2030。無論你是設計界的精英學子,抑或是敢於向全球的精英們發起挑戰的同學,這裡就是你展現自己實力的最佳舞台!

The theme of 2019’s 7th SDC is defined as ‘INTELLIGENCE · BOUNDARY 2030’. We have two directions for both Roewe and MG missions. All candidates may choose one of the design missions to work on. No matter you are a top student designer or are just a enthusiastic challenger, please join the SAIC DESIGN Challenge. It is the best stage to show your talent!

設計任務書 Design Briefs·

榮威任務書

Mission ROEWE

二零三零 智·享出行

SMART·MOBILITY 2030

隨著5G的普及,數據的傳輸速率以及規模將發生質的飛躍,物聯網的發展必將催生出製造業嶄新的時代,而汽車作為現代製造業的明珠也將在未來成為智能移動終端的重要組成部分。為抓住時代轉變的機遇,上汽集團率先推出了汽車分時租賃平台以及出行服務平台,實現了從傳統汽車製造商向出行服務提供商的轉變。

請設想在未來的2030年,

城市形態、家庭結構、人們的生活會發生哪些變化,

催生出怎樣的新出行方式?

未來車輛的智能化發展將為用戶帶來怎樣的貼身出行服務?

未來的智能座艙將會呈現一種怎樣的形態?

未來的智能交通工具將在智慧城市中扮演怎樣的角色?

請思考以上問題,

為2030年的ROEWE榮威品牌

設計一款智慧出行交通工具。

With the popularity of 5G, the rate and scale of data transmission will undergo a qualitative leap in technology, thus the development of the Internet of Things (IoT) will certainly give birth to a new era of manufacturing, and the car as the pearl of modern manufacturing will become an smart mobile terminal in the future, as an important part of smart ecosystem. In order to seize the opportunity of the transformation of the times, SAIC took the lead in industrial restructuring, and have launched the time share rental platform and mobility travel service platform, officially transferring into a travel service provider.

Imagine how the urban form, family structure, and people’s lifestyles shall change in 2030?

What kind of shared travel mode will be there in the future?

What kind of travel service will be brought to the intelligent development of the vehicle in the future?

What is the role of smart mobility vehicle in the future intelligent city?

Please think about the above questions,

Design a smart mobility vehicle

for ROEWE brand in 2030.

名爵任務書

Mission MG

二零三零 設計越境

DESIGN FOR GLOBAL 2030

MG名爵作為一個擁有近百年歷史的歐洲汽車品牌,曾出現過MGA、MGB等享譽全球的經典車型,擁有全球最大的車主俱樂部。近年來,上汽MG名爵在全球市場銷量節節攀升,為上汽集團全球化戰略佈局打下堅實基礎,也復興了MG名爵作為全球熱銷品牌的榮耀。

請設想在未來的2030年,

在全球範圍內具有怎樣廣泛共性的潛在消費需求?

能在全球範圍廣泛熱銷的車型需要具備什麼樣的設計特質?

它會是轎車、跑車、SUV還是一個顛覆傳統的全新物種?

它會有什麼樣的使用場景及空間佈局?

基於5G技術及智能駕駛的不斷進化,

它又將為全球車主帶來怎樣的全新出行體驗?

請思考以上問題,

為2030年的MG名爵品牌

設計一款面向全球市場的交通工具。

As a British brand with a history of nearly 100 years, MG has created the world-famous classic models such as MGA and MGB, and has the world’s largest car owner club. In recent years, SAIC MG’s sales in overseas markets have been rising steadily, laying a solid foundation for SAIC’s global strategy.
Imagine what kind of design characteristics are needed for a model that can be sold globally in the 2030?

Will it be a car, a racing car, an SUV or a new vehicle specie?

What kind of usage scene and spatial layout will it have?

Based on the continuous evolution of 5G technology and intelligent driving, what kind of new travel experience will it bring to the owners?

Please think about the above issues,

Design a global vehicle

for MG brand in 2030.

獎項設置 Competition Prize ·

本屆賽事獎項分為初賽獎項和決賽獎項。初賽獎項是從全部合格的提交作品中產生的入圍獎作品,共計30名;決賽獎項是從這批入圍選手作品中產生12名獲得者,以及其他在單一維度獲得高分評價的單項獎。具體獎項內容如下:

There’s preliminary contest prize and final prize. The preliminary contest prize is selected from all handed work, which includes 30 prizes. The final prize is selected from preliminary contest prize. There are 12 candidates who obtain the first prize, second prize and third prize. Besides, there are some single dimensional prizes. The details are listed below.

1、入圍獎項 Preliminary Contest Prize

獎項名稱:入圍獎 30名

Name of the prize: 30 Preliminary contest prize

獎勵方式:獲邀參加上汽榮行校園暑期實習,挑戰賽終評儀式和校企高峰論壇;獲獎證書和紀念品。

Prize Detail: Be invited to final award ceremony and design salon held in Shanghai.

2、決賽獎項Final Prizes

獎項名稱:一等獎1名

Name of the Prize: 1 First Prize

獎勵方式:一等獎學金;獲得由上汽贊助的歐洲設計文化交流之旅的機會,獲邀參加於上海舉辦的上汽榮行校園暑期實習、大賽終評儀式、校企高峰論壇與設計師之夜;獲獎證書及獎盃。

Prize Detail: First–class scholarship; be invited to European design center for UK design cultural communication; be invited to summer exercitation and final award ceremony and design salon held in Shanghai; prize certificate and souvenirs.

獎項名稱:二等獎2名

Name of the Prize: 2 Second Prizes

獎勵方式:二等獎學金;獲得由上汽贊助的歐洲設計文化交流之旅的機會,獲邀參加於上海舉辦的上汽榮行校園暑期實習、挑戰賽終評儀式、校企高峰論壇與設計師之夜;獲獎證書及獎盃。

Prize Detail: Second–class scholarship; be invited to European design center for 1 week’s UK design cultural communication; be invited to summer exercitation and final award ceremony and design salon held in Shanghai; prize certificate and souvenirs.

獎項名稱:三等獎3名

Name of the Prize: 3 Third Prizes

獎勵方式:三等獎學金;獲邀參加於上海舉辦的上汽榮行校園暑期實習、挑戰賽終評儀式、校企高峰論壇於設計師之夜;獲獎證書及獎盃。

Prize detail: Third–class scholarship; be invited to summer exercitation and final award ceremony and design salon held in Shanghai; prize certificate and souvenirs.

獎項名稱:優秀獎6名

Name of the Prize: 6 Excellent Prizes

獎勵方式:優秀獎學金;獲邀參加於上海舉辦的上汽榮行校園暑期實習、挑戰賽終評儀式、校企高峰論壇與設計師之夜;獲獎證書及獎盃。

Prize Detail: scholarship; be invited to summer exercitation and final award ceremony and design salon held in Shanghai; prize certificate and souvenirs.

獎項名稱:單項獎

Name of the Prize: Individual Award

獎金獎項及數量將視選手作品發揮特長而度身定製。

Number of awards and bonus depend on candidate’s strong point specifically.

所有入圍決賽選手都將有機會贏得SAIC DESIGN全球設計團隊的優先聘用權。

All candidates in final are prior to get an offer from SAIC DESIGN Global team.

註:上汽將按國家相關法律與法規要求為獲獎者代繳稅金。入圍選手赴上海實習其間,提供相應住宿、交通和實習津貼。其中歐洲文化交流之旅實施細則受到國家簽證政策實施辦法及其他人力不可抗拒之因素影響,將以組委會最終告知為準。

Note: SAIC Motor will pay tax for all prize winners according to the law. SAIC Motor will provide accommodation, transportation and intern bursary for all candidates who get to the final round.

歐洲賽區的獎項設置請查看於分賽區發佈的實施細則。

Information about award setups of Europe region, please check the official paperwork later.

賽事日程 Agenda·

2019年2月

賽事主題與任務書網絡正式發佈;

Feb 2019

New challenge missions releasing on internet;

2019年4月

賽事正式啟動,

接受參賽選手網絡註冊和報名;

Apr 2019

Opening ceremony of competition.

Candidates register online;

2019年6月

初賽作品徵集提交截止;

Jun 2019

Deadline for work submission;

2019年6月

發佈入圍選手名單及作品;

Jun 2019

Announce name list of candidates

Who survived first round;

2019年 7 月-8月

入圍選手實習開始,

將入圍作品深化設計並選擇優秀作品完成1:5模型製作;

Jul-Aug 2019

Start of intern for candidates.

Finish 1:5 scale model for selected works;

2019年10月

最終評選:

終評委員會現場評審並當場公佈最終獲獎名單;

舉行頒獎儀式與校企高峰論壇;

Oct. 2019

Final assessment:

Judge committee announces final result of prize winners.

Hold an award ceremony and

SAIC DESIGN & DESIGN ACADEMY summit forum

參賽資格 Qualification·

本次大賽面向全球的高等院校、相關設計類專業的在校學生開放,凡具備高等院校相關專業學籍的學生均可參加。

This competition is open to all colleges and universities students around the world, whose major is design related.

本次大賽將對參賽者的參賽資格進行審核。如發現參賽者在參賽資格方面存在任何弄虛作假行為,一經查實,組委會將單方面取消其參賽資格。

The qualification of candidates will be assessed. If there’s any confirmed dishonest, the candidate will lose the chance to take part in.

本次大賽僅接受個人形式報名參賽,不允許任何形式的組團參賽。

The competition only accepts individual application, team application is not allowed.

作品評選標準 Assessment Standards·

大賽評委會將基於以下幾方面屬性考量設計方案的品質,並以此為標準評選出入圍名單和最終獲獎名單:

The judge committee will take consideration of the following points to assess the quality of work and select prize winners:

切題性:作品的設計理念需要與大賽命題相符,體現了設計師把握和理解力;

Relevance: The relevance of designer’s work and concept to the topic shows designer’s understanding and control of work;

創新性:設計方案別具匠心的前瞻性設計理念,如何在想像力的天馬行空與未來的可實現性之間找到一個平衡點,體現設計者真正實力;

Innovation: Design concepts of proposals are innovative and forward-looking. How to balance imagination and feasibility shows the real ability of designers;

美觀性: 設計作品在形體美感上的表達,體現設計師最基本的美學創造和形塑能力,這是設計師的基本素質;

Aesthetic: The aesthetic presentation on design work shows a designer’s ability of beauty creation and shape control. This is a necessity for designers.

完整性: 一款完整的汽車設計作品不只是外型而已,參賽作品的完整度也將是重要標準。

Completion: A complete car design work does not only include exterior. We will also take the completion of work into account.

參賽作品要求Requirement for work·

必須為從未發表過的、專為本次賽事所創作之作品,並不得申報其它賽事;

The work needs to be unpublished and designed specifically for this competition. It cannot be submitted to other competitions.

必須為參賽選手原創之作品,不得有抄襲和模仿成份;

It has to be original work. Plagiarism and imitation is not allowed;

每位參賽者不限制其提交作品的數量;

The number of work each candidate submits is not limited;

作品展示文件中不得出現任何透露設計師本人信息和所屬院校信息的內容;

The work submitted cannot reveal any personal or university information;

違反以上相關要求者,經組委會察實,將自動取消其參賽資格。獲獎作品在公示其間,經舉報查實,將剝奪其所獲之獎項。

If anyone violates above rules, the right to participate the competition will be automatically removed. If any awarded work is confirmed to violate the rules, the prize will be taken away.

提交方式Submission Method·

請參賽選手註冊登陸大賽官方網站並填寫個人信息與參賽承諾書,然後提交下列內容:

Candidates need to register online and fill in personal information and promise document. Then the following documents need to be handed in:

方案展示板面兩張:

2 proposal show sheets:

A3幅面大小[420×297mm]、JPEG格式且分辨率不低於300DPI,排版形式橫向排版;

A3 Size (420*297mm), JPEG format and resolution ratio greater than 300 DPI. Layout form is not limited.

內容中必須包含:方案前後45度3D渲染效果圖各一張,正視圖及側視圖的車身佈局(Package)一張;

Contents need to include: front and rear 45 degree, 3D play-up effect results, front view and side view of package.

展示板還可以展示(不做強制要求)設計意象圖、車身佈局、概念草圖、人機工程、細節設計、文字說明等內容;

It can also include (not a must) design concept picture, car package, ergonomics, detailed design and word explanation.

設計作品的3D數字模型文件:可接受的軟件格式包括但不限於:Alias、Pro_E、UG、Catia、 Maya、 3D Max、 Rhino;

Design work and 3D digital model file: Accepted file format includes but not limited to:Alias、Pro_E、UG 、Catia、 Maya、 3D Max、 Rhino;

作者有效身份證件的電子文件以及作者近照各一份(JPG格式、分辨率不低於300dpi);

Electronic version of an effective ID card and 1 recent photo (JPG format, resolution ratio greater than 300dpi)”

以上所有文件打包為RAR格式上傳,並以 “學校名稱-選手姓名-作品名稱”的格式命名(如: xx大學-張三-MG TF2025 Concept.rar),文件單個附件尺寸請控制在10 MB以內,可發送多個附件。

All the above files needs to be uploaded in RAR format and be named as ‘name of university-name / candidate-name / design work’.

大賽作品請投遞上汽設計官方郵箱:saicdesign@saicmotor.com

Official email address: saicdesign@saicmotor.com

注意事項 Notice·

主辦機構獲得保留收藏、展出、出版和深化應用設計方案的權利。知識產權及使用權歸上汽所有。

Sponsor keeps the right to reserve, present and publish all design proposals.

參賽者獨立承擔參與本次賽事的全部責任。

Candidates take all the responsibility of this competition.

主辦機構保留接受或拒絕任何參賽申請的權利,如有需要,主辦機構有權對賽事規則與評審標準進行修正。

Sponsor keeps the right to accept or decline any application. Sponsor can modify rules or review standards if necessary.

如未能選出合適的得獎者,主辦機構保留不頒發相應獎項的權利。

If there’s no reasonable prize winner, sponsor keeps the right not to award any prizes.

參賽者同意主辦機構不須為任何形式的索償、索賠負責。

Candidates accept that sponsor don’t take responsibility of any claim for compensation.

若對獎項結果存在爭議,將以大賽組委會終審結果為準。

If there’s any debate about award result, stick to the competition review committee result.

主辦機構保留對本次賽事所有規則和內容的最終解釋權。

Sponsor keeps all the explanation right for the rules and contents of this competition.

賽事組委會及聯繫方式 SDC Committee Contact·

本屆賽事由上汽集團乘用車公司舉辦。

This competition is held by SAIC Motor Passenger Vehicle Co.

聯繫地址:

上汽集團乘用車公司設計部

上海市嘉定區安亭鎮安研路201號 郵編201804

Address:Design department, SAIC Motor.

No.201, Anyan Road, Jiading District, Shanghai

Zip Code: 201804

聯繫人:張先生 021-60596378

郵箱:zhangheng@saicmotor.com

Contact: Mr. Zhang 021-60596378

Email:zhangheng@saicmotor.com

官方網站:

http://campus.51job.com/saicdesign/

SDC Official website:

http://campus.51job.com/saicdesign/

上汽設計官方郵箱:

saicdesign@saicmotor.com

Official email address for SDC:

saicdesign@saicmotor.com

上汽設計國際挑戰賽組委會

Committee of SAIC DESIGN Challenge

2019年2月

February 2019


相關連結:


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