2023「絲吐芬芳」第二屆絲綢文化國際海報設計展徵集

Swiss Calanca SWITZERLAND BIENNALE 2023Swiss Calanca SWITZERLAND BIENNALE 2023

活動背景/Background

絲綢文化是中國文化中的瑰寶，具有悠久的歷史和豐富的文化內涵。絲綢的發展至少已有4000多年的歷史，而中國的蠶桑文化被認為是絲綢文化的起源和核心。早在新石器時代，中國的祖先就開始了植桑養蠶。蠶絲的利用開始於漁獵時代的末期，而養蠶開始於農業時代的初期。從西周到戰國時期，絲織手工業發展很快，織造絲織物的地區也大為增加。蠶桑生產對各國政治、經濟的影響很大。商鞅變法也十分重視蠶桑的發展，變法中規定生產絲綢到達一定數量就可以免除徭役。

Silk culture is a treasure of Chinese culture, with a long history and rich cultural connotations. Silk has been developed for at least 4,000 years, and the Chinese sericulture is considered to be the origin and core of silk culture. As early as the Neolithic era, China’s ancestors began to plant mulberry and raise silkworms. The use of silk began at the end of the fishing and hunting era, while sericulture began at the beginning of the agricultural era. From the Western Zhou Dynasty to the Warring States Period, the silk weaving handicraft industry developed rapidly, and the number of areas where silk fabrics were woven increased greatly. Sericulture production had a great impact on the politics and economy of each country. Shang Yang’s change of law also attaches great importance to the development of silkworms, the change of law provides for the production of silk to a certain amount can be exempted from the corvée.

絲綢文化的發展不僅侷限於中國，它還在古代連接著中國與世界各地。漢武帝時期張騫出使西域從而產生了“絲綢之路”，把西漢同中亞許多國家聯絡起來，促進了它們之間的經濟和文化的交流。在魏晉南北朝時期，中外在絲綢和蠶桑技術上的交流更加密切，並形成了海上絲綢之路，促進了中西文化的交流和發展。隋唐時期，中國的蠶絲業逐漸轉移到了長江流域，而唐朝是絲綢生產的鼎盛時期，無論產量、質量和品種都達到了前所未有的水平。

The development of silk culture was not only limited to China, it also connected China with the rest of the world in ancient times. During the Han Dynasty, Zhang Qian made a mission to the West, thus creating the “Silk Road”, which linked the Western Han Dynasty with many countries in Central Asia, promoting economic and cultural exchanges between them. In the Wei, Jin and North and South Dynasties, China and foreign exchanges in silk and sericulture technology more closely, and the formation of the Maritime Silk Road, promoting the cultural exchanges and development of the East and West. During the Sui and Tang dynasties, China’s silk industry gradually shifted to the Yangtze River valley, and the Tang dynasty was the heyday of silk production, regardless of output, quality and variety reached unprecedented levels.

絲綢文化在中國文化中佔有極其重要的地位，不僅體現了中國人民對蠶桑的崇敬和對自然的敬畏，還體現了中國文化的精髓和傳統美學價值觀。絲綢的生產製作過程需要經過多道工序，每一個環節都需要匠人精心製作，體現了中國人的工匠精神和追求卓越的態度。同時，絲綢文化的歷史和發展也反映出中國作為一個古老文明的豐富和多彩，絲綢文化的影響已經超越了時間和空間的限制，成為了中國文化的代表和世界文化的一部分。

Silk culture occupies an extremely important place in Chinese culture, reflecting not only the Chinese people’s reverence for silkworms and reverence for nature, but also the essence of Chinese culture and traditional aesthetic values. The production process of silk requires multiple steps, each of which needs to be carefully crafted by artisans, reflecting the Chinese people’s artisanal spirit and pursuit of excellence. At the same time, the history and development of silk culture reflects the richness and colorfulness of China as an ancient civilization, and the influence of silk culture has transcended the limits of time and space to become a representative of Chinese culture and a part of world culture.

往屆回顧/Previous Review

2022“絲吐芬芳”首屆蠶桑文化國際海報設計展，來自45個不同國家和地區的知名設計師參與了創作，收到國內設計師作品566件，國外設計師作品198件，組委會通過嚴格甄選，共選出入展作品379件，並在浙江桐鄉市沈莉高蠶桑園展出。

2022 “Silk Spit fragrance” the first international poster design exhibition of silkworm culture, from 45 different countries and regions of the well-known designers involved in the creation, received 566 pieces of domestic designers, 198 pieces of foreign designers, the organizing committee through a rigorous selection, a total of 379 pieces of works selected for exhibition, and in Tongxiang, Zhejiang The organizing committee selected 379 works through strict selection and exhibited them at the Silkworm Garden in Tongxiang, Zhejiang Province.

創作主題/Theme

為慶祝518國際博物館日， 中國絲綢博物館計畫舉辦以“絲綢文化”為創作主題的國際海報展。展覽以世界博物館日“可持續生活與美好生活Museums, Sustainability and Wellbeing”的主題，結合中國絲綢文化，創作設計海報作品，展示中國絲綢文化的獨特魅力，豐富人們對絲綢文化的認知，以極具張力的視覺形態為絲綢文化注入創新活力。

To celebrate the International Museum Day on May 18th, the China Silk Museum plans to hold an international poster exhibition with “Silk Culture” as the creative theme. The exhibition is based on the theme of “Museums, Sustainability and Wellbeing” for the World Museum Day, and combines Chinese silk culture to create and design poster works, showcasing the unique charm of Chinese silk culture, enriching people’s understanding of silk culture, and injecting innovative vitality into the silk culture with highly impactful visual forms.

主辦單位/Hosts

中國絲綢博物館

China National Silk Museum

浙江理工大學國際時尚技術學院

Zhejiang Sci-Tech University of International Institute of Fashion Technology

嘉興市美術家協會

Jiaxing Artists’ Association

承辦單位/Organizers

浙江理工大學時尚品牌研究所

Zhejiang Sci-Tech University of International Institute of Fashion Technology

上海字魔營

Shanghai Zimoreclub

嘉興市美術家協會設計藝委會

Design Art Committee of Jiaxing Artists Association

協辦單位/Co-Hosts

嘉興聖米羅文化傳播

Jiaxing San Miro Cultural Communication

桐鄉市沈莉高農業生活園

Tongxiang Shen Ligao Agricultural Life Park

海外聯合主辦/Overseas Co-Hosts

瑞士卡蘭卡設計雙年展

Swiss Calanca SWITZERLAND BIENNALE 2023

中歐國際設計文化協會

China Europe International Design Culture Association

瑞士新海報畫廊

Swiss New Poster Gallery

日本PIN協會

Japan Peace-loving Innovators of Nations

策展人/Curators

李志明(中國)/Zhiming Li

徐偉(中國)/Wei Xu

Adria Nabekle(瑞士)

策展統籌/Curatorial Coordinator

趙宗強/Zongqiang Zhao

（合作聯絡：avenchao888）

支援協會/機構

Associations/Institutions

CDS中國設計師沙龍 \ 澳門國際當代藝術會 \ 吉林省平面設計協會 \ 寧夏平面設計師沙龍 \ 安徽省平面設計協會 \ X-PLUS新疆設計力量沙龍 \ 廣西壯志設計聯盟 \ TDS天津設計師沙龍 \ 黑龍江觀外設計聯盟 \ 內蒙古設計師沙龍 \ 湖北省包裝聯合會設計委員會 \ WDS中國女設計師沙龍 \ 亞洲中韓設計協會 \ 廣州平面設計師聯盟 \ 南京平面設計師聯盟 \ 蘇州平面設計師協會 \ 青島設計師FM聯盟 \ 廣州創意產業協會 \ 西安市平面設計協會 \ 佛山設計師俱樂部 \ 奉天設計師沙龍 \ 鄭州市平面藝術設計協會 \ 鄭州市美術家協會設計藝委會 \ 鄭州市美術家協會文創藝委會 \ 大連平面設計協會 \ 許昌市平面藝術設計協會 \ 新鄉市設計師協會 \ 廊坊設計師俱樂部 \ 株洲市平面設計協會 \ 郴州設計師沙龍 \ 張家口設計師沙龍 \ 南通美術家協會 \ 河南省包裝技術協會設計委員會 \ 山西省平面設計學會 \ 武漢設計師沙龍 \ 湖北省文化創意產業協會 \ 長江經濟帶創新設計產業聯盟 \ 墨研社\606 Studio\中國航海博物館項天平品牌設計創新工作室\大連藍鯨眾創\樹一插畫\蘇事文化

學術支援單位/Academic Supporters

浙江理工大學、蘭州大學、山東工藝美術學院、上海大學美術學院、浙江傳媒學院、陝西師範大學美術學院、美哉漢字、福州外語外貿學院、寧波大學科技學院、蘇州大學藝術學院、澳門科技學院、蘇州科技大學藝術學院、常熟理工學院紡織服裝與設計學院、安徽藝術學院、成都美術學院、湖南林業科技大學家具與藝術設計學院、湖南師範大學、山西師範大學美術學院、湖北美術學院、湖北第二師範學院、福建農林大學藝術學院、杭州電子科技大學人文藝術與數位媒體學院、浙江工商大學、蘇州大學、南華大學設計與藝術學院、嶺南師範學院、河南大學藝術學院、湖南人文科技學院、中原文化藝術學院、嘉興學院、台州學院藝術與設計學院、婁底職業技術學院藝術設計學院、大連科技學院應用技術職業學院

字庫支援/Font Support

漢儀字庫、倉耳字庫、銳字潮牌字庫

媒體支援/Media Support

新華網、頂端新聞、最設計、古田路9號、Hiibrand、設計感知、椒鹽、D9設計、顏之有料、設計探索、視覺中國、設計線上、視覺同盟、我愛競賽網等

絲巾支援

行走的絲綢

徵集方式/Collection Method

1、邀請國內外知名平面設計師150人左右，受邀知名設計師將收到組委會頒發的邀請函，作品入展的設計師將獲得組委會頒發的特邀入展證書。

2、全球徵集50件作品，入展的設計師將獲得組委會頒發的徵集入展證書。

1、Invite about 150 famous graphic designers from home and abroad, the invited famous designers will receive an invitation letter issued by the organizing committee, and the designers whose works are included in the exhibition will receive a special invitation certificate issued by the organizing committee.

2. 50 pieces of works will be collected worldwide, and the designers who are selected will receive a certificate of selection issued by the organizing committee.

設計要求/Design Requirements

創作要求：

1、創作範圍：插圖、字型、圖形等所有平面設計以海報形式呈現；

2、創作應充分考慮識別性、文化性、藝術性；

3、創作應考慮受眾的廣泛性，倡導雅俗共賞、科普和藝術融合的作品。

4、作品規格：70*100cm（豎式）、300dpi、CMYK、JPEG格式，檔案不大於10mb；

5、作品提交：作品、作者肖像照片、作品登記表。請用RAR或ZIP壓縮包，檔案命名為：城市+作者+作品名稱（如：杭州+張三+絲綢文化）

6、作品登記表下載： http://qr61.cn/oV9dOd/q8amCRA

投稿要求：

徵稿日期：

2023年4月1日-5月5日

提交方式：

國內設計師投稿信箱：

silkculture2023@163.com

1. The scope of creation: illustrations, fonts, graphics and all graphic design in the form of posters;

2. The creation should give full consideration to recognition, cultural and artistic;

3. The creation should consider the wide range of audiences, advocating elegant and popular, science and art integration of the work.

4.Specifications of the work: 70*100cm (vertical), 300dpi, CMYK, JPEG format, file no larger than 10mb;

5.Works submission: works, portrait photo of the author, works registration form. Please use RAR or ZIP archive, file name: city + author + work name (such as: Hangzhou + Zhang San + silk culture)

Submission requirements:

Call for Papers Dates:April 1 – May 5, 2023

Submission method:（Foreign designers）

https://drive.google.com/drive/folders/13iyXXsPMOycBZ7ATkz-4RGV7Y2xWeu72

展覽計畫/Exhibition Plan

展覽地點/Exhibition Venue

中國·杭州 中國絲綢博物館

China National Silk Museum,China-Hangzhou

https://www.chinasilkmuseum.com

展覽時間/Exhibition Period

2023年5月18日-2023年5月30日（暫定）

May 18, 2023 – May 30, 2023 (tentative)

展覽聲明/Statement

凡參評作品著作權歸申報人所有，主辦單位有使用權，以便展覽、出版及宣傳用，作品一律不退還。

1、所有參展作品應保證為原創作品。參展作品如違反版權、商標、專利等相關法律法規或侵犯第三方權益，由作者自行承擔法律責任；

2、展覽組委會有入選作品展示、出版及其他形式的推廣、宣傳、展覽、複製等權利；

3、參展作品一經發現存在抄襲或其他侵權行為，主辦方將取消其展覽資格，收回入選證書，由此產生的相關法律糾紛由作者本人承擔；

4、該展覽涉及內容解釋權歸組委會。

The copyright of all participating works belongs to the filer, and the organizer has the right to use them for exhibition, publication and propaganda, and they will not be returned.

1. All exhibited works should be guaranteed as original works. If the exhibited works violate copyright, trademark, patent and other related laws and regulations or infringe on the rights and interests of third parties, the authors shall bear the legal responsibility;

2.The exhibition organizing committee has the right to display, publish and other forms of promotion, publicity, exhibition and reproduction of the selected works;

3.Once the exhibited works are found to have plagiarism or other infringements, the organizer will disqualify them from the exhibition and withdraw the selected certificates, and any legal disputes arising from them will be borne by the authors;

4.The exhibition involves the right to interpret the content of the Organizing Committee.

2023 第二屆絲綢文化國際海報設計展 組委會

2023 The 2nd International Silk Culture Poster Design

Exhibition Organizing Committee

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