昆明國家高新區關於面向全球公開徵集園區形象標識（LOGO）
為進一步加強昆明國家高新區規範化建設，充分展現園區良好形象，不斷提升園區對外知名度和影響力，經研究決定，現面向社會公開徵集昆明國家高新區形象標識（LOGO）。有關事項公告如下：
一、園區簡介
昆明高新區是1992年經國務院批準成立的雲南省首個國家級高新技術產業開發區。現由西區（五華黑林鋪片區）5平方公里和東區（呈貢馬金鋪片區）105.3平方公里組成。建區以來，昆明高新區秉承“發展高科技、實現產業化”的宗旨，全面加快開發建設，大力推動產業聚集，持續提升創新能力，不斷壯大經濟規模，為促進高新技術產業化、推進發展方式轉變、帶動區域經濟協調發展作出了應有貢獻。是全國首批國家生物產業基地之一（雲南省唯一），先後被國家有關部委批准為“國家創新型特色園區試點”“國家知識產權試點園區”等。
二、作品要求
（一）緊緊圍繞園區“生物醫藥大健康、金屬新材料、IT和現代服務業”等三大主導產業定位，充分體現其理念內涵。
（二）LOGO要主題鮮明、形象生動、具有較強科技感、識別性和辨識度，易懂、易記。創意新穎、富有時代氣息，整體效果大氣、時尚、簡約。如配有文字，請合理選擇字體、字形、顏色、筆畫，與LOGO能夠有機結合。
（三）構圖新穎、設計簡潔，能適用於文件、傳統媒體、新媒體、宣傳用品等各種場合和載體。
（四）作品必須為原創，禁止抄襲、剽竊他人的作品。
（五）參選作品或任何用於創作參選作品的素材均不得侵犯第三方的任何著作權、商標權、專有權利或其他權利，因作品侵權產生的法律責任由投稿者本人承擔。
（六）作品設計以A4幅面白底繪製，作品須為矢量圖，需同時提供可供輸出的電子文件，存儲為JPG或TIF格式，分辨率不低於300dpi。除設計圖案，每件作品需配200字左右的文字說明，簡要闡述標識的設計思路、理念、含義等。
三、投稿方式
有意投稿者請將參與作品以電子版形式發至電子郵箱275609771@qq.com。提交作品時請同時提供創作者真實名稱、聯繫電話、通訊方式等信息資料，並將郵件名稱標註為“昆明高新區形象LOGO標識徵集報名作品”字樣。
四、徵集活動
（一）主辦單位：昆明國家高新區黨工委、管委會
（二）徵集時間：2020年3月1日-31日
（三）徵集範圍：面向社會公開徵集，單位、團隊和個人均可參加。
（四）作品評選：2020月4月1日-30日，主辦單位按照公開、公正、擇優原則組織開展評選工作。
1. 初選。主辦單位組織有關部門將徵集到的參選作品進行初步甄選，篩選出符合徵集條件的20件作品。
2. 投票。在昆明國家高新區官網和微信公眾號開設網上投票通道，對20件入圍作品進行投票，投票分數佔總分20%。網絡投票總票數最高作品為20分，投票票數第二的作品為19分，投票票數第三至第十九的作品依次減1分，投票票數第二十的作品為1分。
3. 評審。由主辦單位組織專家進行評審，評審採取100分制。計算方式為：投票得分+專家評審分×80%，總得分保留小數點後兩位數。作品得分相同時以網絡投票分數高低為最終排序依據，評出一、二、三等獎。
4. 公示。評選結果將在昆明國家高新區官網、官方微信公眾號、官方微博、官方今日頭條號進行公示。
5. 公佈。最終評選結果將在昆明國家高新區官網、官方微信公眾號、官方微博、官方今日頭條號進行體公佈。
（五）獎項設置：一等獎1名，人民幣3000元（稅後）；二等獎2名，各人民幣2000元（稅後）；三等獎3名，各人民幣1000元（稅後）。同時頒發榮譽證書。
五、有關事項
（一）本次活動的入選作品，其知識產權和使用權歸主辦單位所有，獲獎個人或單位不得自行使用或者轉讓。主辦單位有權對入選作品進行修改、再設計、註冊、展示、出版及其他形式的宣傳、使用等。作品一經採用，入選設計者有義務根據有關評審意見修改完善，並按要求提供完整、詳細的設計說明方案。徵集結果公佈後，未經採用的作品可自行處理。
（二）本次活動不收取任何費用，所有來稿一律不予退還，投稿者須保留圖片和文字原稿，以備查證。
（三）凡向主辦單位投稿者，均被視為認可本公告所有條款，主辦單位對本次活動擁有最終解釋權。
中共昆明國家高新區工委
昆明國家高新區管委會
2020年2月27日
Announcement of Kunming National High-tech IndustrialDevelopment Zone on Collecting the Zone Logo from the Public
In order to further strengthen that standardized construction of the Kunming National High-tech Industrial Development Zone, fully display the good image of the zone, and continuously enhance the awareness and influence of the zone, it is decided to collect the zone logo from the public upon discussion. Relevant matters are announced as follows:
I. Introduction to the Zone
Established in 1992, Kunming National High-tech Industrial Development Zone is the province’s first national high-tech industrial development zone approved by the State Council. The zone consists of two parts, a 5-sq-km built-up area in Heilinpu sub-district, Wuhua district and an 105.3-sq-km high-tech industrial base in the Majinpu sub-district, Chenggong district. Since the establishment of the zone, adhering to the tenet of “developing high-tech and realizing industrialization,” the zone has made due contributions to industrialization of high-tech, the transformation of development mode and the coordinated development of regional economy by pushing the development of high-tech industries, vigorously promoting industry agglomeration, continuously increasing creativity and expanding economic scale. As one of the first national biological industrial bases in China (the only one in Yunnan province), the zone has been approved by the relevant ministries and commissions as “Pilot for National Innovative Characteristic Zone” and “National Demonstrative Zone for Intellectual Property.”
II. Requirements for Works
（I）The logo shall center around the three leading industries in the zone, including “Big Health of Biomedicine, New Metal Materials, IT and Modern Service Industry,” and fully reflect the concept and connotation of the zone.
（II）Logo shall be characterized by distinctive theme, vivid image, strong technological sense and strong identity, and be easy to understand and remember. It shall also be creative, novel, contemporary. And the overall effect shall be fashionable and simple. If words are designed in the logo, please choose a reasonable font, color, stroke that naturally fit the logo.
（III）The composition shall be novel and concise, and the logo can be used in various occasions and carriers such as documents, traditional media, new media and promotional articles.
（IV）The work must be original, and plagiarizing the works of others is not allowed.
（V）The candidate works or any materials used to in the candidate works shall not infringe any copyright, trademark right, proprietary right or other rights of the third party, and the legal liability arising from the infringement of the works shall be borne by the contributor himself.
（VI）The work shall be drawn on a white background of A4 size, and the work shall be a vector drawing. The electronic files shall be provided at the same time, saving as the JPG or TIF with the resolution not lower than 300dpi. In addition to the design involved, each work should be accompanied by a text description with about 200 words, briefly describing the ideas, concepts and meanings for the logo design.
III. Contribution Method
Interested contributors should send the works to the email 275609771@qq.com in the electronic format. Please provide the real name, contact number, communication method and other information when submitting the works. The name of the mail is marked as “Application Work for Logo of Kunming National High-tech Industrial Development Zone.”
IV. Work Collection
（I）Sponsor: Party Working Committee and Management Committee of Kunming National High-tech Industrial Development Zone
（II）Time of collection: March 1-31, 2020
（III）Participants: The collection is open to the public, and companies, teams and individuals can participate in the event.
（IV）Selection of works: From April 1 to 30, 2020, the Sponsor will select the works based on the principle of openness, impartiality and quality.
1. Primary selection. The Sponsor will organize relevant departments to select 20 works that meet the requirements above.
2. Vote. An online voting channel will be opened in the official website and WeChat official account of Kunming National High-tech Industrial Development Zone to vote on 20 works selected. The voting score will account for 20% of the final score. The work with highest number of online votes scores 20, and the one with second highest number of votes scores 19. The scores for the works with the number of votes ranking third to the nineteenth shall be reduced by 1 point in sequence, and 1 for the work with the number of votes ranking the twentieth.
3. Review. The Sponsor will organize experts to review the works based on a 100-point system. The final score of work will be calculated in the following way: voting score + expert review score × 80%, and the final total score shall be double digits after the decimal point. When the scores of the works are the same, the first, second and third prizes will be awarded on the basis of the final ranking of the online voting scores.
4. Publicity. The results will be announced on the official website of Kunming National High-tech Industrial Development Zone, its official WeChat official account, official Weibo account and official Toutiao account.
5. Announcement. The final results will be announced on the official website of official website of Kunming National High-tech Industrial Development Zone, its WeChat official account, official Weibo account and official Toutiao account.
（V）Awards: 1 first prize winner with the reward of RMB 3000 yuan (after tax); 2 second prize winners, with the reward of RMB 2000 yuan (after tax) each; 3 third prize winners, with the reward of RMB 1000 yuan (after tax) each. A certificate of honor will be issued at the same time.
V. Relevant Matters
（I）The intellectual property rights of and the right to use the selected works shall belong to the Sponsor, and the winners shall not use or transfer the works on its own. The Sponsor has the right to modify, re-design, register, display, publish and promote and use the selected works in other ways. Once the works are adopted, their designers shall be obliged to modify and perfect the works according to relevant review opinions, and provide complete and detailed design plans as required. After the results are published, the works not selected by the Sponsor may be disposed of by the owners.
（II）No fee will be charged for this event. All works submitted will not be returned, and the contributors shall keep the pictures and originals for verification.
（III）Any contributor who has submitted the works to the Sponsor shall be deemed to have accepted all the terms and conditions of this Announcement, and the Sponsor shall have the final right to interpret this event.
Party Working Committee of Kunming National High-tech Industrial Development Zone
Management Committee of Kunming National High-tech Industrial Development Zone
February 27, 2020
